There are some things on the farm you can’t afford to get wrong.
Fencing. Stock water. And quad bike safety.
If you’ve ever ridden a quad bike (ATV), you already know the truth: they’re incredibly useful and incredibly unforgiving when things go wrong.
That’s exactly why the LifeGuard was created.
Not as a box‑ticking exercise.
Not as a compliance add‑on.
But as a genuine, life‑saving solution designed for real farm conditions.
When Quad Bikes Roll, Seconds Matter
Rollovers are one of the leading causes of serious injury and death on quad bikes.
And here’s the uncomfortable reality:
Traditional fixed rollover bars can actually make injuries worse.
Fixed bars can trap, crush, or strike the rider during a rollover - turning a bad accident into a catastrophic one.
That’s where the LifeGuard flexible roll bar is different.
What Is the LifeGuard?
The LifeGuard is an award‑winning flexible crush protection device (CPD) - also known as a roll bar or operator protection device (OPD) - designed specifically for quad bikes and ATVs.
It mounts to the rear carrier of a quad bike and creates a protective survival space if the bike rolls or flips.
But unlike rigid bars, the LifeGuard is engineered to flex and absorb impact.
That flexibility matters. A lot.
Why Flexibility Saves Lives
The LifeGuard is a world first in quad bike safety, and here’s why:
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Flexible arc design absorbs impact energy
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Reduces the risk of crushing injuries
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Less chance of the rider being struck by the device
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Passive safety — no action required from the rider
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Designed to work with the rider, not against them
When a quad bike overturns, the LifeGuard flexes under load, helping to maintain space under the bike and reduce the forces transferred to the rider.
It’s simple.
It’s smart.
And it works.
Built Tough for Farm Life
The LifeGuard isn’t theoretical engineering. It’s built for mud, hills, dogs on the back, trailers attached, and long days on uneven ground.
Construction highlights:
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Aluminium base for strength and durability
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Plastic segmented arc held together with high‑strength cables
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Precision‑tensioned to the correct torque setting
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Finished with a neoprene cover to protect both rider and device
It’s robust, practical, and designed to last - just like everything that earns its place on a working farm.
Proven. Award‑Winning. Trusted.
In 2013, Ag‑Tech Industries - the team behind Trax Equipment - didn’t just win one award.
They won two.
-Best Design Initiative
-Supreme Award at the New Zealand SAFEGUARD Workplace Health & Safety Awards
These awards, sponsored by MBIE/ACC, recognised the LifeGuard as the best overall contribution to improving workplace health and safety in New Zealand.
That’s not marketing spin.
That’s independent recognition from safety experts.
Real Stories. Real Consequences.
Farm safety isn’t about statistics.
It’s about people.
“It gives me confidence.”
“We have four quads on the farm fitted with the flexible LifeGuard. It gives me confidence that if any of my workers have an accident, they are considerably safer as a result of the LifeGuard.”
That peace of mind matters - especially when you’re responsible for others.
“Had I had a LifeGuard, I would have walked away.”
Chris Biddles’ story is one that stops you in your tracks.
“Had I had a LifeGuard on 1st February 2019, I would have walked away from a serious accident (end over end) with only a broken shoulder.”
Instead, Chris suffered:
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A compound ankle fracture
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No bone left unbroken in that ankle
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11 surgeries over 2.5 years
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30 hours under anaesthetic
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A below‑knee amputation
“The LifeGuards were fitted after my accident.”
Chris Biddles
This is why we do what we do.
Mustering. Wet ground. One wrong move.
Another rider was mustering in low visibility and wet conditions.
Unfamiliar terrain.
A trailer carrying two dogs.
One wheel slipped.
The bike rolled.
The quad came to rest on its side - with the rider protected by the LifeGuard rollover protection system.
The outcome could have been very different.
Why Farmers Are Choosing the LifeGuard
Farmers don’t buy gear because it looks good on a brochure.
They buy it because:
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It’s proven
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It’s practical
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It keeps people coming home at night
The LifeGuard isn’t about fear.
It’s about preparation.
Because accidents don’t send calendar invites.
Quad Bike Safety Isn’t Optional
If you’re running quad bikes on your farm, station, or rural operation, ATV rollover protection should be part of the conversation.
Not later.
Not “when we get around to it”.
Now.
The LifeGuard flexible roll bar is designed to:
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Save lives
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Prevent major injury
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Protect riders without introducing new risks
That’s why it’s trusted across New Zealand - and beyond.
Ready to Make Quad Bike Safety a Priority?
If you care about your people, your family, and your future on the land, the LifeGuard is one upgrade that truly matters.
-Talk to Trax Equipment today about fitting LifeGuards to your quad bikes.
-Protect your riders.
-Reduce risk.
-Gain peace of mind.
Because the best safety device is the one that actually works - when you need it most.
Trax Equipment | LifeGuard Quad Bike Safety Systems
Designed to save lives. Proven on the land.